nendo: A Big Book of Small Ideas Brand / Aery seen by that old man

seen by that old man on an otherworldly plain where gigantic gods and monsters roam

and often very funny

A beautiful sunny morning is about when the sunlight bursts through the mekai almond leaves in the morning

product and campaign shots

None of them are static either: these interiors are ever-evolving and that is part of their joy

nendo: A Big Book of Small Ideas Brand / Aery seen by that old manA large format book that uncovers the secrets behind Nendo's unique creative process. He named his firm 'Nendo', the Japanese word for modelling clay; he uses manga like sketches to illustrate his design concepts; and he creates some of the most imaginative furniture in the world: he is Oki Sato, one of Japan's most prolific designers. At any given moment, he has hundreds of projects in the works architecture, interiors, furniture, tableware, and